SEE OUR FEEL GOOD TSHIRT COLLECTION

ABOUT US____ We are about making your day a little lighter.


Pour l’air is about adding light to the day. Finding moments to love in your every day. 

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Pour l’air is about adding light to the day with our sayings, sketches and scents.

Our tshirts have a feel-good vibe to be dressed up or down. Art and writings are by creative director Jocelyn Fortier. After directing fashion and lifestyle brands for over 20, Jocelyn focuses on making the day a little lighter through her writings and art.

It’s all about finding moments in the day.

Pour l'air is about adding light to the everyday with playful, positive scents. We love modern minimalism but we love to mess it up to feel soulful. We love puns, wabi sabi and finding moments to love in each day. 

Pour l’air: Feel-Good Tees and such for Everyday Inspiration

Pour l’air uses print-on-demand sustainable fashion to create feel-good apparel designed to uplift and inspire. We believe in positive message clothing, blending modern minimalist clothing with raw creativity. Our motivational T-shirts, statement hats, and unisex inspirational tees are made for free thinkers, dreamers, and creatives — anyone who wants to share feel good vibes.

With hand-lettered apparel and artistic design shirts, each piece is designed to spark inspiration. Whether you're drawn to empowerment clothing, mindfulness T-shirts, or unique graphic tees, our styles help you express yourself effortlessly. Made with care, our print-on-demand sustainable clothing reduces waste while keeping you stylish. Pour l’air is inspiration for the air.

Wear what moves you.

Making scents of stories. That is how we developed the candles. Jocelyn Fortier wrote the stories then worked with professional fragrance developers to bring the stories to light. Each scent has a purpose, a function. Each is designed change your mindset, your mood, your room. 

 

 

Pour l'air packaging is inspired by a young Paul Newman in a white tshirt. Letterpress packaging on cotton paper.

PHILOSOPHY. While our style is modern, clean, simple, we like it a little messed up. A little lived in. Our term is A Modern Mess. It is a world without perfection. We believe in Wabi Sabi. We believe in following your dreams, your path. Listening to your heart that you may know your path. Daydreaming is where I hear my heart which is why I work naps, wandering and daydreaming into my stories. These are the moments one will hear their heart and feel that all is ok. My goal is to inspire. To create a sense of lighthearted light that helps to see moments in the everyday.

Pour l'air scents business card and branding.